About Me | Hair Craft Site
About the founder

Hey, I’m Sarit.

Sarit Benami, Hair and Style Consultant

Hair and Style Consultant, author, and the founder of Hair Craft Site — the place I built for anyone who wants their hair to feel as good as it looks.

How it all startedHair was never just hair to me.

I still remember the first time I changed a haircut and watched someone stand a little taller on their way out the door. That’s the moment I got hooked — not on the scissors or the products, but on what a good haircut does for a person’s confidence.

From there, I spent years working hands-on as a Hair and Style Consultant — sitting with clients, listening to what they actually wanted (not just what the magazines said), and learning that great hair is never one-size-fits-all. Every head of hair has its own texture, its own history, and its own personality.

“The right cut, the right care, the right confidence — that’s the whole philosophy behind Hair Craft Site.”

Along the way, I also became an author, writing about the techniques, routines, and honest advice I wished I’d had earlier in my own hair journey. Somewhere between the salon chair and the writing desk, Hair Craft Site was born.

A day in my worldConsulting, testing, and writing it all down.

A typical day for me is part consultation, part laboratory. I’m talking clients through face-framing layers, testing a new curl technique before I recommend it to anyone, or digging into why a certain hair care routine works for fine hair but wrecks curly hair.

It’s not always glamorous. There are frizzy trial runs, product experiments that don’t make the cut, and plenty of trial-and-error before a tip earns its place on the site. But that’s exactly the point — I don’t publish anything I haven’t tested, worn, or recommended to a real client first.

What I actually do

✂️ One-on-one hair & style consulting

📝 Writing guides on cuts, color, and care

🔎 Testing routines and products before I recommend them

📚 Authoring hair & style content for real, everyday people

Why I started hair craft siteGood hair advice shouldn’t be so hard to find.

What pushed me to start this site was simple: I kept meeting people who were overwhelmed by conflicting hair advice — one article says never wash daily, the next says the opposite, and somewhere in between is a person just trying to figure out what actually works for their hair.

I wanted to build a space that cuts through the noise. Not another list of trends copied from somewhere else, but real, consultant-tested guidance on hairstyles, cuts, and care — written the way I’d actually explain it to a client sitting in my chair.

So I started writing. About the cuts that actually suit different face shapes. About the care routines that repair damage instead of just masking it. About the styling tricks that take five minutes, not fifty. About feeling good in your own hair, every single day.

And little by little, readers started writing back — asking questions, sharing their own hair stories, telling me what finally worked after years of guessing. That’s when Hair Craft Site stopped being just my project. It became a place we build together.

What you’ll find hereA little bit of everything hair.

This site covers hair the way I approach it with my own clients — practically, honestly, and with room for personal style.

01

Hairstyles

Everyday looks, special-occasion styling, and ideas for every hair length and texture.

02

Hair Cuts

Cut guides matched to face shape, hair type, and how much upkeep you actually want.

03

Hair Care

Routines, ingredients worth knowing, and the myths that need to go away for good.

04

Lifestyle

Confidence, self-care, and the small rituals that make good hair days feel effortless.

You’re part of the Hair Craft Site family now.

I started this site to connect with people who care about their hair as much as I do — and it’s grown into exactly that. Take a look around, and don’t be a stranger.

Sarit Benami

With care, Sarit.

Hair & Style Consultant · Author · Founder of Hair Craft Site